USA, that’s a wrap! What an incredible whirlwind it was, and in the best way possible. We felt so lucky to introduce our brand to such a welcoming community.
It’s tough to pick just a few highlights, as the entire trip was truly so special.
Let’s dive in:
01. Brand Collaborations
We partnered with like-minded brands, including Live the Process in NYC, The Pilates Class, and Karen Lord in LA. Together, we created unforgettable experiences centred on wellness and connection.
FINE FORM
We partnered with The Pilates Class for a special full-body wellness morning.
Guests participated in a holistic health discussion led by our founder, followed by an energising strength training session and concluded with Beauty Renewal and Miracle Collagenrefreshments, along with 24k Gold Ear Seeding from AQU Wellness.
BEAUTY RENEWAL CART
During a sweltering LA heatwave, we served our chilled Beauty Renewal probiotics from our custom bar cart right outside Karen Lord Pilates in Santa Monica.
It was a delight to hear the positive feedback from first-time customers as they took their first refreshing sip.
SEASONAL RESET
On a beautiful September morning in NYC, we partnered with luxury activewear brand Live The Process for a wellness event.
In their Tribeca loft, guests participated in a pilates workout, received insights on harmonising well-being from our founder, and enjoyed a nourishing breakfast with our Beauty Renewal Probiotic for recovery.
02. IMBIBE Signature Tote
Originally designed for our staff, our durable Canvas Cotton tote quickly became a must-have! Now, you can take one home, too—Its durable size makes it the perfect tote for every day.
03. Pop-Up in Manhattan
Our first experiential space launched in Manhattan's Lower East Side! Visitors explored the full IMBIBE range while sipping on chilled Beauty Renewal and Collagen Coffee. The warm reception from the NYC wellness community was simply amazing.
04. Community Connections
Most importantly, our biggest highlight was meeting YOU. We loved connecting with our USA community, from discussing collagen and probiotics on the streets of LA to chatting with NYC friends and the helpful strangers who offered directions and friendly advice, making our journey truly memorable.
New York and LA, thank you! It was a true pleasure, and we can’t wait to return. We’d love to hear your suggestions—what other countries and cities should we visit next?