Through the barrage of obsessed skincare culture, somehow, we’ve been led to believe that stripped, tight, squeaky-clean skin is the ultimate goal. This is one of the biggest skincare myths out there. In our hydrated, plump, vibrant skin era, we’re avoiding that squeaky-clean feeling at all costs in favour of a healthy skin barrier, nourished cells, and a balanced gut and skin microbiome.
Your Skin's Microbiome
Your skin is home to a complex ecosystem of microorganisms – aka. the skin’s microbiome. This delicate balance of bacteria plays a crucial role in healthy, hydrated, and thriving skin.
These microbiomes ultimately support the skin by regulating pH levels, preventing invasive, acne-causing bacteria, and even influencing the immune system (read more about Supporting Immune Integrity).
When we strip away these beneficial microorganisms through excessive cleansing, we disrupt this delicate balance, leaving the skin vulnerable to dehydration, acne, and uneven tone and texture.
The Skin Barrier
The skin barrier (the stratum corneum) is the outermost layer of the epidermis and the first line of defence from all environmental damage, UV/UVB, makeup, and external aggressors such as bacteria, pollutants, and moisture loss.
A healthy skin barrier locks in optimal hydration prevents irritants from penetrating the skin, and preserves its elasticity and plump, vibrant smoothness. Unfortunately, our obsession with squeaky-clean skin has compromised this essential defence by breaking down the skin's natural oils, leaving the skin dehydrated.
5 Signs of Skin Barrier Disruption
Your skin barrier is naturally vulnerable to damage from every angle: harsh cleansers, over-exfoliation, hot water, and environmental risks from pollution, radiation, UV, oxidation, and harsh water. There are warning signs that your skin barrier has fallen victim to damage:
01 . Dry/Flaky Skin |
Excessive dryness, roughness, and visible flakiness |
02. Sensitivity and Irritation |
Increased sensitivity, redness, or stinging sensations |
03. Breakouts and Acne |
Increased bacterial infiltration and inflammation result in acne, breakouts, and inflammation |
04. Tightness and Discomfort |
Tight, itchy, or uncomfortable skin even after moisturising |
05. Rapid Ageing |
Accelerated ageing with visible fine lines, wrinkles, and loss of firmness |
How to Repair Your Skin Barrier
We are living for the plump, vibrant, healthy, bouncy skin results we are getting from focusing on skin barrier repair, and we will never keep our secrets from you. We’re activating our cleanse four ways with our new Melting Balm Cleanser. Here’s how:
A Gentle Cleanse
This 100% natural balm keeps skin free from harsh soaps, chemicals, microplastics, and other harmful chemicals. The formulation preserves the skin’s natural oils while bringing the skin’s pH into balance with absolutely no stripping.
Light Buffing Action
Supporting the shedding process, sustainable spherical jojoba esters lift away dead skin cells and gently buff and polish the skin's surface. Hydrating jojoba spheres prevent any micro-tears or damage from over-exfoliation.
Deep Hydration
Feeding the skin with nutrients and fatty acids from sweet almond, moringa, hemp, and rosehip oils – because oils support cellular regeneration and enhance collagen and elastin. Read 6 Reasons Why Healthy Skin Needs Oils to deep dive into healthy oils.
Skin Barrier Repair
The synergistic connection between the hydrating, skin-supporting nutrients encourages skin barrier repair, helping lock hydration in place and prevent ongoing transdermal water loss.
Shifting away from the stripping, drying narrative of the past, we’re embracing our most healthy, hydrated, luscious skin yet. We’re supporting skin from the outside in with our topical rituals, but we’re also supporting our skin from the inside out with our gut health rituals: Miracle Collagen and Beauty Renewal. This is a full 360 approach to your most radiant skin, from inside and out.
This is a full 360 approach to your most radiant skin, from inside and out.
